Responsibilities
1. This position is centered around the annual framework cooperation with the top dealers. It aims to screen high-quality customers by setting a high-threshold annual framework and provide them with exclusive services to improve customer satisfaction and loyalty, and ultimately promote the development of advertising business. The advertising value (AP) of customers is improved 2. Business negotiation: fulfill annual framework contracts and rights, actively expand head customers, and encourage them to sign annual framework cooperation agreements with higher amounts through effective communication and marketing strategies deeply understand the business scale and development plan of customers, and demonstrate cooperation During the cooperation process, we strictly implement the service rights and interests in the agreement to ensure that customers can truly enjoy high-quality services that match the annual frame amount, such as exclusive advertising guidance, data analysis, etc. 3. Maintaining relationships with top customers : Establish and maintain close communication channels with existing head customers, make regular return visits, and understand their experience and demand changes during the advertising process when customers encounter problems or have new needs, respond quickly and coordinate internal resources. Provide targeted solutions in a timely manner to enhance customers confidence in cooperation, thereby consolidating cooperative relationships and ensuring high satisfaction and loyalty 4. Sales plan formulation: In-depth analysis of customers advertising needs and goals, combined with market trends and company resources, Tailor advertising sales plans for each top customer these plans should include key elements such as advertising format, delivery channels, and delivery time to ensure that the customer's marketing goals can be met to the greatest extent and effectively promote APP improvement 5. Product demand iteration and methodology precipitation: Collect customer feedback during the use of advertising products, analyze suggestions for product improvement, provide valuable input to the product team, and promote product optimization and upgrading 6. Promoting and closing orders from dealers and customers: After receiving business opportunity information, quickly follow up with dealers and customers to understand their intentions and needs Communicate and create attractive advertising plans to eliminate customers doubts and encourage them to complete their advertising campaigns. Online to achieve the promotion of orders 7. Market research and analysis: Continue to pay attention to the dynamics of the advertising market, including emerging advertising forms, new external strategies, etc., and collect relevant information in a timely manner at the same time, attach importance to customer feedback, integrate and analyze this information, and provide a strong basis for the company's advertising product research and development direction and overall sales strategy adjustment.
Qualifications
1. Bachelor degree or above 2. Have the ability to analyze the advertising environment, experience in the automotive industry is preferred, and experience in connecting with communities, groups and other customers 3. Understand information flow advertising, more than 2 years of advertising sales experience/automotive media sales experience is preferred 4. Have strong communication skills, keen market insight, and the ability to analyze and solve problems.
