About Us
Bjak is focused on providing access to affordable and sustainable financial services for people in ASEAN. Headquartered in Malaysia, Bjak is the largest insurance portal in Southeast Asia. Our main portal, Bjak.com, helps millions find the insurance policy with the best value and highest coverage for them. Our investments in technology such as Custom API, blockchain, trading systems and data science is to enable easy access to financial services that were previously inaccessible or difficult to understand.
Our core strengths are in navigating the most complex regulations and environments, creating some of the most innovative products in the world. For instance, we are the first platform globally to simplify and offer investment-linked life and health insurance online, coupled with an instant talk-to-agent service.
Job Overview:
The Digital Marketing Lead will develop and oversee digital marketing strategies to enhance brand visibility, drive traffic, and generate leads. This role involves managing campaigns across various platforms, optimizing performance, and working with cross-functional teams.
Key Responsibilities:
- Plan and execute digital marketing campaigns on platforms like Facebook, Instagram, and Google Ads
- Analyze performance metrics and adjust strategies for optimal ROI
- Collaborate with content, design, and sales teams to create effective campaigns
- Manage ad budgets and optimize spend for best results
- Stay current with digital trends and identify new opportunities
- Provide regular performance reports and insights to management
Requirements
- Bachelor's degree in Marketing, Advertising, or related field
- Proven experience in digital marketing; leadership experience is a plus
- Proficiency in ad management tools and platforms
- Strong analytical skills and data-driven mindset
- Excellent communication and collaboration skills
- Ability to thrive in a fast-paced environment
Benefits
- You will be working in a fast-growing startup that promotes flexible and open culture
- Fast moving, challenging and unique business problems
- Attractive remuneration and performance incentives
- Strong learning and development plans for your career growth
- Great career development opportunities in a growing company
- International work environment and flat organization
- Competitive salary