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Byte Dance

Douyin Strategy Product Manager - Ecological Strategy

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Job Description

Responsibilities

1. Understanding of user needs and positioning of ecological issues: Based on an in-depth understanding of user needs, locate the key issues of the current Douyin content consumption ecology and content creation ecology, combine qualitative case study with quantitative data analysis methods, complete impact assessment and priority judgment, and influence the evolution direction of the Douyin ecology 2. Business value verification and indicator system maintenance: Based on the business direction, a reasonable indicator system and scientific verification methods are designed to complete the value demonstration of the direction of content ecological evolution with the development of the business, continuous maintenance and iteration are carried out to ensure the long-term consistency of the business direction and the ultimate goal 3. Distribution strategy optimization and business revenue amplification: Based on the verification results, complete the capacity infrastructure, and continuously optimize the content ecological experience through content distribution, author support and other means, complete the supply-side structural adjustment, and meet the diversified consumption needs of users collaborate with the recommendation algorithm team to continuously improve the efficiency of distribution strategies and amplify business benefits 4. Cross-team collaboration and alignment with the ultimate goal: Collaborate with functional products, content operations, user growth and other teams, align business goals, obtain resource support, do a good job in project management, keep a close eye on progress control, ensure project implementation, and serve the healthy development of the content ecology through different paths and means to maximize overall benefits 5. Long-term planning and common growth: Aiming at business difficulties, plan direction goals, produce optimization ideas with long-term value, and break them down into executable short-term, medium-term and long-term ToDo, and finally achieve a win-win situation for content ecology, author ecology, and user ecology, and increase the value ceiling of the Douyin platform.

Qualifications

1. Bachelor degree or above, major in computer, mathematics/statistics is preferred, with solid data analysis ability, strong logical ability, search/recommendation/advertising/e-commerce experience is preferred 2. Have good understanding of content, users, authors, and platforms, and be a deep user of at least one major content platform 3. Have expression and communication, resource coordination, project management, progress control, business judgment, etc., and experience in complex project breakthroughs is preferred 4. Have self-motivation, good at learning, responsible for work, and always maintain passion and vitality.

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Date Posted: 15/10/2024

Job ID: 96381661

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About Company

ByteDance is a technology company operating a range of content platforms that inform, educate, entertain and inspire people across languages, cultures, and geographies.
Dedicated to building global platforms of creation and interaction, ByteDance now has a portfolio of applications available in over 150 markets and 75 languages. For example, TikTok, Helo, Vigo Video, Douyin, and Huoshan.
Dedicated to building global platforms of creation and interaction, ByteDance now has a portfolio of applications available in over 150 markets and 75 languages. For example, TikTok, Helo, Vigo Video, Douyin, and Huoshan.

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Last Updated: 24-11-2024 07:16:19 PM
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