Responsibilities
Team Introduction: The User Growth team is responsible for the growth of ByteDance's products. We help products develop tailored growth plans and use a variety of marketing, product, and data analysis methods to achieve business growth goals. The UG team maintains and optimizes a series of mature product growth plans such as paid advertising and organic growth, and skillfully applies them to various businesses to drive business growth at the same time, when new growth opportunities are discovered, we also build new solutions to help businesses achieve breakthroughs. Join the UG team and you will be responsible for the growth of products with hundreds of millions of users, and master the industry's advanced and first-hand growth practices. 1. Responsible for the growth and market analysis of the international short video express version at home and abroad, clarify the user growth space, business goals and specific business strategies, and output short-, medium- and long-term business plans 2. In-depth analysis of the space, problems and efficiency of core means in various directions related to growth (new users, retention, activation, etc.), formulate standards and specifications, and maximize growth benefits 3. Deeply collaborate with relevant departments, including delivery, pre-installation, commercialization, data analysis and other teams, promote the implementation of results, track effects and iterate regularly 4. Analyze customer advertising performance data and user feedback data, discover opportunities and problems, and form key solutions to solve them, coordinate horizontal business teams, and drive special projects to be implemented.
Qualifications
1. More than 5 years of experience in growth analysis, with priority given to those with relevant work experience in Internet growth strategy/strategy/business analysis/operation analysis/consulting 2. Excellent business strategy analysis and planning capabilities, in-depth understanding of growth business, and the ability to combine market research, user research, data analysis and manual evaluation to provide a global perspective, sufficient basis, clear and objective business strategy 3. Good structured expression and logical thinking skills, strong judgment of business focus and priority, and high data sensitivity 4. Excellent communication and coordination skills, strong stress resistance, strong sense of responsibility and driving force, with cross-team project management experience preferred 5. Sufficient curiosity and desire to explore, and interested in the content industry.
