1. Market empowerment strategy planning: formulate overall empowerment goals and implementation strategies based on business goals and requirements 2. Content empowerment planning and implementation: based on platform product tools and communication media, Disassemble empowerment needs, empower B-end market content, and integrate internal and external resources for implementation 3. Productization of market strategy: accumulate experience and implement product-driven strategies 4. Be sensitive to data, analyze/ask questions and draw marketing conclusions based on the data provided by customers and platform data, make accurate judgments and predictions on industry and market changes, and propose targeted industry operations and brand/performance products Upgrade plan at the same time, conduct effective review of the results after the project is completed 5. Have budget management experience, reasonably allocate market budget tracking and obtain effective benefits, be sensitive to budget efficiency and data, have independent analysis of parameters and dimensions and provide optimization plans 6. Have project management experience and ability, teamwork spirit and cross-departmental communication skills, customize corresponding empowerment strategy plans according to products/demands/events, and ensure the implementation of strategies establish standardized business process SOP, improve Execution efficiency.
Qualifications
1. Have more than 3 years of relevant execution experience in marketing activities, marketing empowerment, etc. in the Internet B-end market 2. Familiar with Douyin short 3. Have knowledge and experience in branding, marketing, social media and advertising, and have excellent resource integration and creativity 4. , strong communication, coordination and resource integration skills, flexible mind, rich creativity, and experience in independently completing the entire process of marketing activities 5. Strong team spirit and good at communication able to accept business trip arrangements according to work needs 6. Strong understanding of B-side content marketing Experienced, with data analysis skills experience in community marketing/training empowerment.
