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Pacific Century CyberWorks Limited

Senior Executive / Assistant Manager, Marketing Communication

Early Applicant
  • 9 days ago
  • Be among the first 50 applicants

Job Description

Your Role:

  • Plan and implement marketing communication campaigns and activities to promote our products and services
  • Collaborate with internal and external parties to create compelling content for various marketing channels, including social media, eDM, website content and advertising materials
  • Work with creative and media agencies to implement digital marketing campaigns including creative development, SEM strategies, programmatic and network buys
  • Drive traffic and acquireusers through digital marketing strategies includingSEM, Display Networks ads, Programmatic Ads, Paid Social, SEO, etc.
  • To track, analyze and evaluate the ad and website performance and the effectiveness of advertising campaigns for different brandsto provideinsight for performance optimization
  • To prepare review reports and strategy proposals for presentations to Management levels
  • To research on industry and competitor practices and propose implementation plan tothe business
  • To keep up with digital trends, bestpracticesand emerging platforms to improve marketing efficiency.

To succeed in this role

  • Degree holder in Communications, Marketing, Business, or related discipline.
  • 6-8years of experience in marketing communications, performance marketing, advertising agencies.
  • Data-driven mindset with strong analytical skills, ability to draw insights and determinestrategies out of report data.
  • Independent, detailed-orientedand highly organized with strong senseof responsibility,
  • Solid experience in digital advertising operation like Facebook Ad Manager,Google Ads, etc.
  • Experience in leading projects or a small team.
  • Excellent analytic, presentationand communication skills.
  • Good command of both written and spoken English and Chinese.
  • More Info

    Industry:Telecom/ISP

    Function:Marketing

    Job Type:Permanent Job

    Skills Required

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    Date Posted: 15/11/2024

    Job ID: 100412303

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    About Company

    PCCW Limited is a Hong Kong-based information and communications technology company. The company is the majority owner of telecommunications company HKT Limited, and also holds a majority interest in Pacific Century Premium Developments Limited.

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    Last Updated: 24-11-2024 06:25:04 AM
    Home Jobs in Hong Kong Senior Executive / Assistant Manager, Marketing Communication