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Byte Dance

Strategic Product Manager - Massive Qianchuan

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Job Description

Responsibilities

1. Responsible for the traffic strategy direction of Massive Engine e-commerce advertising business, including strategy formulation, experimental design and data analysis, and responsible for traffic monetization efficiency 2. Refined optimization of e-commerce advertising strategies, including traffic enhancement, style interaction, delivery conversion funnel, etc., cooperate with the introduction of industry budgets to increase the overall revenue of e-commerce advertising 3. Have commercial experience, familiar with advertising traffic strategies, and have a full understanding of advertising systems, architectures and logics 4. Have a budget perspective and a customer perspective, pay attention to the latest growth model of the e-commerce industry, be able to discover customer problems and deeply combine their demands to propose solutions to the direction of traffic, and continue to explore the space for improving traffic efficiency.

Qualifications

1. 35 years of work experience, advertising and e-commerce traffic strategy experience is preferred 2. Have strong data analysis skills, be sensitive to numbers, and have good logical thinking and understanding skills 3. Have good expression skills, communication skills, execution skills, teamwork skills, active thinking, innovative spirit, and be serious and responsible.

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Date Posted: 09/10/2024

Job ID: 95664333

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About Company

ByteDance is a technology company operating a range of content platforms that inform, educate, entertain and inspire people across languages, cultures, and geographies.
Dedicated to building global platforms of creation and interaction, ByteDance now has a portfolio of applications available in over 150 markets and 75 languages. For example, TikTok, Helo, Vigo Video, Douyin, and Huoshan.
Dedicated to building global platforms of creation and interaction, ByteDance now has a portfolio of applications available in over 150 markets and 75 languages. For example, TikTok, Helo, Vigo Video, Douyin, and Huoshan.

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Last Updated: 26-11-2024 07:23:27 AM
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