Responsibilities
1. Responsible for the iteration and construction of the transaction link recommended by Douyin e-commerce mall, by exploring user decision-making needs & insight into transaction experience problems, complete the corresponding product solution design and strategy iteration, and be responsible for transaction efficiency and conversion 2. Pay attention to market and industry trends, understand the market characteristics of Douyin e-commerce business, put forward feasible product needs and improvement suggestions, and innovate continuously 3. According to market demand and user feedback, formulate product iteration plans, and collaborate with the development team to promote product development and launch 4. Cooperate with various departments, including the operations department, various business lines and the technical department, coordinate resources, and ensure the smooth progress of product projects.
Qualifications
1. More than 5 years of experience in user product related work, with rich experience in product planning and design, shelf e-commerce experience is preferred, search recommendation/advertising strategy experience is preferred 2. Understand the basic logic of e-commerce business, have the ability to understand, abstract and design needs in complex business scenarios, and excellent system solution design and expression capabilities 3. Excellent communication, collaboration and project management capabilities, strong self-drive, and can lead complex projects to get results 4. Understand the characteristics of Douyin content ecology and user consumption characteristics, be innovative, good at breakthroughs, and resilient.